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If you want them to love you, play hard to get

One of the biggest innovations for Babich in recent years has been the introduction of our Black Label wines.

These are our special selection, made to be enjoyed with great food and never available in stores. We’ve built an insatiable demand for our restaurant only wines, not that we’d ever encourage a savvy young hospitality worker to turn the rarity of Babich Black Label to their advantage.

 

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