Serving up the best of Summer

The ultimate summer event in Auckland is New Zealand’s tennis open, the ASB Classic, which is set to return to centre court at Stanley Street in January 2023, after a two-year hiatus. Babich Wines are proud to once again be the Official Wine Sponsor of the event, as top players from across the globe serve up sizzling summer action on court.

The event experience off the court will be just as world class as the international players who will join the tournament, with the team led by new Tournament Director Nicolas Lamperin attracting some of the world’s leading brands amongst the events sponsors and suppliers. The Babich Wine Bar, situated in the tournament’s entertainment precinct, The Serve, will provide spectators the perfect off-court experience, with attendees able to enjoy wine from a variety of Babich Wines' sustainably-produced ranges plus delicious, high-quality food offerings available.

“Our goal is not only to showcase some outstanding tennis, but also deliver a fantastic experience around the tournament that offers something for everyone,” says Lamperin.

“Babich Wines are a family-owned winery based right here in Auckland with an amazing history and a wonderful set of values. But most importantly for the spectators, all of their wines taste great, delivering the quality people have come to expect at an event like this.”

The ASB Classic will take place from January 2nd to 14th, 2023, with the event shaping up to be one of the best in recent history, as some of the world’s top tennis players, including Coco Gauff and world number two Casper Ruud, scheduled to head to the tournament.

“We’re thrilled to be back in place as the Official Wine Sponsor of the ASB Classic, which promises to be better than ever with some impressive tennis talent coming on board, and some fantastic activations and entertainment planned around the event itself. It’s a real privilege to align with a tournament that has grown to be so much more than just a sports event in New Zealanders’ calendars. Its commitment to sustainability fits well with Babich Wines’ reputation as one of New Zealand's most experienced, innovative and respected sustainable wine brands,” says Mikkel Nielsen, Babich Wines’ Global Marketing Manager.

Be sure to get your tickets to experience the action, the crowd-spotting, and of course, your favourite Babich Wines with us.